There are different options when setting up a customized email address such as you@yourdomain.com that matches your site name and looks more professional than a free address. If you have your domain name, there are email plans that you can purchase to have your matching address. read more…
branding
The benefits of blogging
As social media gets more and more clogged with ads and mysterious algorithms that change weekly, newsletters and blogging are having a resurgence as a method for content marketing and establishing brand niche. A blog is a great way to share ideas, promote your expertise and increase your SEO, as search engines favor active sites that have new and unique content. We generally don’t encourage clients to get a blog if they don’t think they will write in it, but if they do, that blog content can do triple duty in newsletters and social media posts as well, so that everything can work together. But as with all marketing, consistency is key, as well as sticking with it through the beginning phase. read more…
How can social media help my website?
We recommend setting up accounts at Facebook, X, Instagram, or Linkedin to help to promote yourself and your work. Which accounts you decide to set up purely depends on you, your needs, and your audience. We can create matching social media banners for you to use for a cohesive branded look. Social media links can be added to your website and will help your visitors to keep up with you and create a flow of traffic between your website and your social media updates. More and more clients have social media feeds (particularly Instagram) embedded right into their website. read more…
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