Biondo Studio, elegant branding and efficient websites.

Which software do you work with?

There are many different website builders out there, not to mention even in WordPress itself there are countless themes available. All of our sites are created with WordPress.ORG software, which is highly customizable, mobile-friendly, and allows clients to update and maintain most of the site themselves with some simple instructions. WordPress is more in-depth than a simple blogging platform because it can accommodate an entire site on your own server, including one blog page and countless plugins for different effects and features. The version of WordPress that we use is quite a bit different than the free setup of WordPress.COM software, even if the dashboard looks similar. Confusing, I know!

WordPress sites have come a long way from having a standard look and many times you can’t even tell that you’re looking at a WordPress site anymore. We use the Divi theme for all of our current sites, which build the pages using a system of modules. They are a well-known theme, that is constantly making improvements in terms of speed and functionality. It gives us a lot of flexibility as far as laying out the design and making it look and function well on all devices sizes, and it’s easier for our clients to maintain once we’re done building it. This is a good option for people looking for a basic content management system, having more control over the design options and hosting on their own server. Often times, the blog page is used for blogging but some people use the post format for other things, like sharing news and events, or the latest projects that a client has worked on. It’s an easy-to-update way to post information and share the blog posts across social media, generating cross-traffic between your social media accounts and your website.

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Deciding between a contact form and a simple email button

Deciding between a contact form and a simple email button

A contact form looks nice on a website and we will add one into any project, but by default we have decided to use a direct email button instead. We love the aesthetics of the form, but over the past few years, the final decision is that we always want to make sure that you get each and every message that comes through, as that’s the entire point of the website. The email button has very few issues, sometimes simple is best. read more…

The emotional impact of color

The emotional impact of color

Although I have a lot of black in my wardrobe, I love color, and am very inspired by it. I’ll often just see a random combination of vegetables on a stand at the farmer’s market, interior design in the background of a movie, or editorial pages on Pinterest, and I’ll snap a photo or take a screenshot for later reference. When designing for a client, if they have a favorite color, or combination, then I’ll use that as a starting point if possible, and often when there is a professional photo to be used, that will set the tone for the rest of the look and a complementary or contrasting color scheme to be used throughout. read more…

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