Biondo Studio, elegant branding and efficient websites.

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Current design trends that are making brands and websites more engaging

Current design trends that are making brands and websites more engaging

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Noticing and keeping up with design trends is one of the biggest parts of my job and also one of my favorite parts. Similarly to why I loved art history so much in college, design is an expression of what is going on in society, although on more of a popular and every day level than with fine art. Keeping things current and modern, yet still letting your individual personality shine through is an important way to connect with your audience and stay up to date and relatable. Your website is a valuable chance to get undivided attention from your visitors, even if it’s just for a minute. The goal for websites is engagement, keeping people interested and clicking and staying on your site until they send that contact email. read more…

Upcoming improvements to the website builder

Upcoming improvements to the website builder

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It’s been interesting to see the evolution of websites in this business and how it’s increasingly easier for clients to take control of maintaining their own sites if they’d like to. Of course, building WordPress websites from scratch isn’t as easy as the advertisements want us to believe they are. So it does take care of the huge learning curve to have a professional design and build one for you and then have you take it from there. There are many different page building software programs to choose from, and for the past 5+ years, we’ve been using one called Divi. Like many others, it uses a system of grid layouts, drag and drop modules, and highly customizable features. This allows us to build websites that are unique to each client rather than simply popping things into a pre-made template. read more…

The emotional impact of color

The emotional impact of color

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Although I have a lot of black in my wardrobe, I love color, and am very inspired by it. I’ll often just see a random combination of vegetables on a stand at the farmer’s market, interior design in the background of a movie, or editorial pages on Pinterest, and I’ll snap a photo or take a screenshot for later reference. When designing for a client, if they have a favorite color, or combination, then I’ll use that as a starting point if possible, and often when there is a professional photo to be used, that will set the tone for the rest of the look and a complementary or contrasting color scheme to be used throughout. read more…

What we talk about in the initial consultation

What we talk about in the initial consultation

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If you are interested in our branding or website design services, please contact us and give us a bit of background information about your project. After we review the preliminary details, we will ask you to schedule a 30 minute phone call with us where we can answer any questions that you have about working together. Many clients come to us without much knowledge or ever having worked with a designer or developer before, and we are happy to walk you through the process and to show different examples and offer options. read more…

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