How can social media help my website?

We recommend setting up accounts at Facebook, Twitter, Instagram, or Linkedin to help to promote yourself and your work. Which accounts you decide to set up purely depends on you, your needs, and your audience. We can create matching social media banners for you to use for a cohesive branded look. Social media links can be added to your website and will help your visitors to keep up with you and create a flow of traffic between your website and your social media updates. More and more clients have social media feeds (particularly Instagram) embedded right into their website.

Not everyone has time (nor wants to) blog, but the blogging feature on the website can be helpful as a way to post your latest news and for you and for others to easily share across social media accounts. Email newsletters (such as mailchimp.com or constantcontact.com) can be customized to match your branding and are also a very good way to increase visitors to your website and to your social media accounts. We work with these features often and can answer any questions you may have and figure out a plan that’s right for you.

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No Squares Allowed

No Squares Allowed

You’ve probably noticed (or maybe you haven’t) that Instagram has changed their format of the square 1:1 ratio, 1080 x 1080 pixel photo grid to 4:5 ratio, 1080 x 1350 pixel rectangles. The change can be seen on your main feed and your profile on the app so far, but on desktop, my profile still shows squares, for now. The format is taller and better aligned for mobile devices, and matches the sizing of reels and stories. Many people are very angry that their carefully cropped and perfected square grid doesn’t fit the new dimensions. It also messes with my OCD to now have a blank space to the top and bottom of some of my posts to make them conform to the new grid. But to be honest, I was never crazy about the mandatory chopping of my posts into squares, and posts were one size, stories another, just one of many things about Instagram that bugged me. read more…

Minimalism to the max

Minimalism to the max

The other night, I was having dinner with my aunt and a few cousins at my mom’s house. Afterwards, we were looking for a movie to watch and as my mom was scrolling, she said “How about Basic Instinct?” I said, “Are you sure?” She thought it was the one with the rabbit, but we all watched it anyway, and we got past the racy scenes by joking through them. One thing that I really noticed though, is that all of Sharon Stone’s clothing was the “quiet luxury” trend that’s been everywhere for the past few years. Except that they didn’t really call it that in 1992. I think maybe they just called it minimalism. read more…

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