Roshani Chokshi NY Times Bestselling author website developed by Biondo Studio

Website Design and Development

Roshani Chokshi

Roshani Chokshi does it all… middle grade books, young adult books, short stories, and with the release of the adult novel The Last Tale of the Flower Bride, we created a new website for her. This is our third design with the New York Times Bestselling author, and this time we kept things very dark and minimal. Her photos are mysterious and full of shadows, similar to her stories that blend mythology and folklore. A gothic blackletter font is used along with a color scheme of black, white and shades of gray, letting the pops of color in the book covers grab much of the attention. The design provides a moody simplicity, with well organized information throughout the pages.

Roshani Chokshi Branding Mood Board
Roshani Chokshi background swatches
Jake Burt mobile responsive website development by Biondo Studio
Imaginative, professional and communicative — working with Biondo Studio was a perfect, stress-free joy.

BRANDING AND DESIGN

We discussed what Roshani was looking for as she was tailoring her branding to include a new audience for her writing. The concept was dark and romantic with a simplicity and air of mystery, so visitors would focus on her books.

WEBSITE DEVELOPMENT

Roshani has many books on her website, but we organized it in such a way that the home page gives a good overview without being overwhelming. Each title is given it’s own page neatly tucked into a drop down menu.

TECHNICAL ASSISTANCE

We resolve any technical requests needed with her web host. The Divi WordPress theme is used and we guide her assistant through any content updates she needs to make, and we are available for more complicated updates if needed.

Roshani Chokshi author branding design by Biondo Studio